Jul 04
2008Is The Reverse Funnel System A Scam? Read This Review
Filed Under (Advertising) by Joe Marquez on 04-07-2008
Tagged Under : Advertising
If you’re desperately searching through the pages of Google to find that perfect home business, I have no doubt in my mind that you have seen multiple pages that display the shirtless surfer looking guy with a laptop. As you continued to read on, you heard boasts of “$5,000-$10,000 per week” and “6 and 7 figure returns” and you got really excited, am I right? Chances are you were completely sold on the concept, but the big factor in your indecision was the cost. Well, before you give the Reverse Funnel System anymore thought, I’d like to break it down a bit more simply and bring some things to your attention that you may have ignored or simply didn’t notice. Furthermore, I’d like to make mention to an equally comparable alternative, and perhaps show you another option to consider.
First of all, let’s break down Ty Coughlin’s Reverse Funnel System. You MUST pay $50 for an “application” to get details on the system. You THEN realize that the source of all this supposed revenue stems from another opportunity known as Global Resorts Network. The information that follows is quite similar to what you originally read before forking over $50, which is colorful vocabulary that beautifully paints a “you’re going to be rich” picture; and you’re left with the decision of whether or not $5,000+ is worth this opportunity. If you didn’t have a dispensable $5k in your pocket, I’m sure you went looking for answers and consequently stumbled across this article.
Now, one thing to immediately consider in your evaluation of the Reverse Funnel System is the COST. It costs $3,000 to join, around $2,000 to $5,000 in startup advertisement costs, and then a $300 monthly recurring fee. That rings up for a total of $5,000-$8,000 up front, then $300 a month..That’s a LOT! Especially for a middle income class individual. The only person who can look at those figures and say “Let’s do this now!” are people who already have money to invest and most likely look at these types of opportunities to further INCREASE their riches, not MAKE them. So what does this mean? It means that if you join, a large majority of the people you are marketing to are people WITH money. The little guy is pretty much left out of the picture, and that’s a lot of potential prospects thrown out of the window.
Furthermore, what can we learn from knowing the suggested advertisement budget? We can determine that the Reverse Funnel System relies heavily on paid advertisement. So those who have more money to invest have a higher probability of success. Sounds like an unfair advantage to me.
There are countless methods for driving traffic to any given website. With most programs like the Reverse Funnel System, that’s your only job. You are given a high conversion website that turns visitors into buyers, and all you have to do is get visitors. With the Reverse Funnel System, it’s clear that they favor paid advertisement as their means of acquiring those visitors. How about the countless types of free advertisement? I highly doubt that the Reverse Funnel System places a focus on them.
Also, what if the Reverse Funnel System is outside of your spending limits? Does that mean that the cheaper opportunities aren’t as valuable? Not necessarily. Some people tend to adopt this thought process but the cost of an opportunity isn’t always a determinant of how effective or profitable it is.
This brings me to my next point. Given the right information, and the proper training, do you think you could become profitable with any program simply because you know how it ALL works? If you’re new to internet marketing, I’ll just answer that for you…NO. I hope that isn’t a slap in the face to you, but it’s true. Whether a program sucks or not, you can theoretically make money no matter what. It’s just a numbers game, as is anything else. If you can get a million visitors to any given page that sells something, some people are going to buy. If a buyer can tell themselves that the product is worth its price tag, transaction over. That holds true if the product is a piece of gum, or a million dollar house.
What am I getting at? If you know how to properly market online and you can find people looking to buy what you have, you can literally sell anything. It’s an invaluable skill. Choose any search engine, type in “home based business” and have your pick of the litter; the experienced marketer can turn a profit from that program. So instead of asking “will this opportunity make me money?”, ask “will this opportunity TEACH me to make money.” A small difference in wording completely changes the question.
The only affiliate program that recognizes the importance of teaching its members how to properly market online is Derrick Harper’s Wealth Funnel System. Like its competitors, it offers the opportunity to sell products that the market demands; but more importantly it provides members an abundance of lessons and materials on internet marketing. This allows the beginner to shed his rookie status in no time at all. Furthermore, it also gives access to pre written ads that have shown to be highly effective, just like the rest. The difference is that Wealth Funnel System doesn’t encourage blind advertisement and ask its members to just assume that every ad will yield profits. The ads are a tool among many, but not the focus. The focus is in teaching a skill set, which is more valuable than any number of pre written “effective” ads.
This concludes my article on the Reverse Funnel System. I hope it’ll be of assistance in your evaluation of Ty Coughlin’s opportunity. Whether you decide on the Reverse Funnel System or any other program, understand that your success isn’t dependent on one key skill but many. Try to find the program that will teach you ALL of those skills.
Wishing you the best, Joe Marquez
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