W3 Spin|Internet news blog

One characteristic that all creative thinkers and entrepreneurs share with each other is that they embrace the unknown.

I had the fortunate ability to participate in a mastermind group Platinum and one of the members on there was Rick Raddatz. He shared something with us that really hit home to this point.

Rick if you don’t know came up with Audio Generator with Armand Morin and Alex Mandossian, located at audiogenerator.com. The service allows you to put your voice up anywhere over the web. People call into a number using the telephone and the file is immediately recorded and ready to be put on your website.

He said when he first had the idea for Audio Generator, it was actually a completely different service. It was actually to help married couples. When he presented the idea while talking to Dan Kennedy, Dan gave him some advice. Dan said to him, “It’s not as profitable in the mode that you’re trying to use it.”

When Rick was faced with the decision of whether he keeps pursuing that concept or try something completely new, he was at a crossroads, and he decided to try to use Audio Generator as a marketing tool versus a tool to help married couples.

This situation was something that Rick had never faced before. He was going to do something in an industry he had no previous experience in. He was embracing going to go into the unknown and that was the exciting part.

Doing something that seems risky and unknown rather than sticking to what comfortable can be choice of if you want to unleash your unlimited potential or stay mediocre with everyone else.

What is comes down to is, will you embrace the unknown and take a chance with something new? Or are you going to settle for just satisfactory?

There are two different types of people in the world. Those that will settle for what is easy and comfortable and those who are not afraid to go somewhere unknown. Creative thinkers are the latter.

The people who discover new countries or new product ideas or new businesses or try completely different markets with an existing product or service, are the ones who decide that they want to explore uncharted territory.

A better solution is what people who invent new technology believe.

Creative thinkers possess this self-confidence that no matter what problem or obstacles may come, their ability to generate ideas will get them through.

They don’t fear failure, but they still fear it a little bit. The reason they don’t fear failure as much is because they have the confidence in their ability to generate solutions for whatever problems come in front of them.

Having the confidence to create a new product that has never been developed before or discover a great marketing strategy not being utilized comes from being a creative thinker. They focus on the potential of their ideas, instead of worrying about what could happen.

Now, I want you to picture this. You are standing before two doors. Behind door number one is a road that has been traveled often. The road is well laid out with lots of road signs to point you in the right direction, it is fairly flat and doesn’t have a lot of twists and turns. This path looks like you’ll be guaranteed an easy journey. But even though this journey would be easy the destination ahead does not look very exciting to you.

What is behind the other door can only be thought of by you. You know it definitely isn’t going to be a calm and well groomed path, like door number one. You also know you will have to use your skills to cut yourself a new path. You know too that making the path will be worth it because you will be remembered as not someone who just followed the easy path, but one who created the road.

You made the decision to make something happen and people will recognize that. You made the difference that will affect everything around you, your family, friends, business, your future.

Behind door number two is your reputation as a calculated risk taker; a person of great courage, someone who gives a lot in order to get a lot. Door number two is your gateway to your boundless success.

Door one or door two, which will you choose?